Non Market Strategies: How to succeed in emerging Markets (A400)

This course will challenge students to improve their understanding of the institutional environment in which firms operate. It examines the structural underpinnings of organizational behavior while also paying close attention to how firms actually react to changes in their environment. Some of the readings we will discuss include concrete cases of firm behavior in different institutional settings while others focus more on a theoretical understanding of firm behavior. First this course will provide students a brief overview of the history of capitalism and the nature of the firm. Particular attention in this portion of the course will be paid to how historical events and institutions shape the behavior of firms. The next section will examine the new challenges facing corporations in the 21st century and how actual cutting-edge firms are reacting to them. In this section students will be asked to examine how environmental conditions have changed in the past two decades. Then this course will examine approaches to firm behavior in Political Science, Economics and Sociology focusing primarily on the link between institutions, history and firm behavior. For this section students will be asked to evaluate which discipline(s) actually help us better understand firm behavior. The next section of this course will analyze how concrete labor market institutions actually impact firm behavior. It will provide a general theoretical background for understanding the impact of such institutions on firm behavior while also examining how employment protection laws and national training systems impact the behavior of firms. This section will conclude by asking students to evaluate how such institutions impact the ability of firms to implement lean production and form networks.
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